Mark Pellington’s ‘Tell Me You Love Me’ video reaches 10 million views in 24 hours

Published 01.03.2018

In December 2017, Mark Pellington’s ‘Tell Me You Love Me’ video reached 10 million views in 24 hours and was the #1 iTunes music video on its first day of release.

Pellington takes a narrative approach to the music video, illustrating a sweepingly romantic, yet ultimately tragic love story between Lovato and actor Jesse Williams. The video, shot on location in Los Angeles, takes viewers on a rollercoaster of emotions, chronicling the couple’s tumultuous relationship: from passion-filled moments to a wedding proposal, excitement, yelling matches stemming from trust issues and eventual heartbreak.

The video currently has over 70 million views on YouTube.